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TOC: Ind Mar Man

Introduction

Industrial Marketing Management, 41(3)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Measures and measurement: Process and practise
Peter J. Batt [] []

How channels evolve: A historical explanation
Nigel Bairstow, Louise Young [] []

Managing international supply: The balance between total costs and customer service
Lena E. Bygballe, Eirill Bø, Stein Erik Grønland [] []

Constructing identities in Indian networks: Discourses of marketing management in inter-organizational relationships
Nick Ellis, Michel Rod, Tim Beal, Val Lindsay [] []

Ending-competence in business closure
Virpi Havila, Christopher J. Medlin [] []

The drama of interaction within business networks
Sid Lowe, Sharon Purchase, Nick Ellis [] []

Cooperation among companies, universities and local government in a Swedish context
Heléne Lundberg, Edith Andresen [] []

Product development with multiple partners: Strategies and conflicts in networks
Kristin B. Munksgaard, Ann H. Clarke, Pia Storvang, Pia G. Erichsen [] []

How to manage strategic alliances in OEM-based industrial clusters: Network embeddedness and formal governance mechanisms
Hsin-Mei Lin, Heng-Chiang Huang, Chih-Pin Lin, Wen-Chung Hsu [] []

Exploring the impact of trust and relational embeddedness in e-marketplaces: An empirical study in Taiwan
Shu-Hua Chien, Ying-Hueih Chen, Chin-Yen Hsu [] []

The effect of strategic alliance resource accumulation and process characteristics on new product success: Exploration of international high-tech strategic alliances in China
Chaoqun Ma, Zhi Yang, Zheng Yao, Greg Fisher, Eric (Er) Fang [] []

How to build a strategic network: A practitioner-oriented process model for the ICT sector
Jukka Partanen, Kristian Möller [] []

Using cross-functional, cross-firm teams to co-create value: The role of financial measures
Matias G. Enz, Douglas M. Lambert [] []

What factors influence buying center brand sensitivity?
Brian P. Brown, Alex R. Zablah, Danny N. Bellenger, Naveen Donthu [] []

Top management’s social capital and learning in new product development and its interaction with external uncertainties
Simon Land, Andreas Engelen, Malte Brettel [] [Google Scholar]

Multi-dimensional analysis of perceived switching costs
Carmen Barroso, Araceli Picón [] []

Governance mechanisms in domestic and international buyer–supplier relationships: An empirical study
Michael Burkert, Björn Sven Ivens, Jialu Shan [] []


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