TOC: Mar Theory
Introduction
Marketing Theory, 12(1)
 : : : TOC
: : journals |
Relevant ARCategory: |
Non-western contexts: The invisible half
–Aliakbar Jafari, Fuat Firat, Ahmet Suerdem, Soren Askegaard, and Daniele Dalli [] []
Approaching non-western consumer cultures from a historical perspective: The case of early modern Ottoman consumer culture
–Eminegul Karababa [] []
Practicing Qi and consuming Ki: Folk epistemology and consumption rituals in Japan
–Yuko Minowa [] []
Glocal yoga: Re-appropriation in the Indian consumptionscape
–Soren Askegaard and Giana M. Eckhardt [] []
An analysis of material consumption culture in the Muslim world
–Aliakbar Jafari and Ahmet Suerdem [] []
Exogamous weddings and fashion in a rising consumer culture: Kabyle minority dynamics of structure and agency
–Nacima Ourahmoune and Nil Ozcaglar-Toulouse [] []
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