TOC: J Nonprofit Pub Sector Mar
Introduction
Journal of Nonprofit & Public Sector Marketing, 24(1)
 : : : TOC
: : journals |
Relevant ARCategory: |
What Else Should I Support? An Empirical Study of Multiple Cause Donation Behavior
–Roger Bennett [] []
Online Media, Market Orientation, and Financial Performance in Nonprofits
–Helisse Levine & Anne G. Zahradnik [] []
Informational/Transformational Appeals in Political Advertising: An Analysis of the Advertising Strategies of 2010 U.S. Gubernatorial Campaigns
–Feng Shen [] []
Toward an Understanding of Donor Loyalty: Demographics, Personality, Persuasion, and Revenue
–Norm O’Reilly, Steven Ayer, Ann Pegoraro, Bridget Leonard & Sharyn Rundle-Thiele [] []
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