TOC: J Bus Industrial Mar
Introduction
Journal of Business & Industrial Marketing, 27(3)
 : : : TOC
: : journals |
Relevant ARCategory: |
Special Issue Title: Special Issue on business-to-business marketing practices in India
My years with B2B marketing in India: reflections and learnings from a journey of 40 years
–Sharad Sarin [] []
Developing India-centric B2B sales theory: an inductive approach using sales job ads
–Murali Mantrala, Shrihari Sridhar, Xiaodan (Dani) Dong [] []
Organized retailing in India: upstream channel structure and management
–Chitra Srivastava Dabas, Brenda Sternquist, Humaira Mahi [] []
Open book practices in buyer-supplier relationships in India
–Rajeev Kumra, Henrik Agndal, Ulf Nilsson [] []
Understanding the mechanism linking interpersonal traits to pro-social behaviors among salespeople: lessons from India
–Raj Agnihotri, Michael Krush, Rakesh K. Singh [] []
New service development in India’s business-to-business financial services sector
–Intekhab (Ian) Alam [] [Google Scholar]
Competitive intelligence and firm’s performance in emerging markets: an exploratory study in India
–Phani Tej Adidam, Madhumita Banerjee, Paurav Shukla [] [Google Scholar]
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