TOC: J Direct Data Digital Mar
Introduction
Journal of Direct, Data and Digital Marketing, 13(3)
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: : journals |
Relevant ARCategory: |
Editorial
–Robin Fairlie and Derek Holder []
How to leverage training to empower the creative leaders of tomorrow
–Lisa Bodell [] []
The hunt for the red herring: Measuring commercial effects of social media
–Lazar Dzamic [] []
Intelligent markdown pricing
–Barry Leventhal and Tom Breur [] []
Understanding the value of customer data
–Andy Green [] []
The IDM National Student Competition 2010-2011
–Suha Naffa, Jean Jameson, Petra Baresova, Chris Johns and Mai Ngoc Tran [] []
Cookies – Transparency and pragmatism
–Mark Chipperfield [] []
Did mass-mailing to 6,000 nurses breach database right?
–Stephen Groom [] []
First High Court verdict on meaning of ‘opted-in’
–Stephen Groom [] [Google Scholar]
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