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TOC: J Direct Data Digital Mar

Introduction

Journal of Direct, Data and Digital Marketing, 13(3)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Editorial
Robin Fairlie and Derek Holder []

How to leverage training to empower the creative leaders of tomorrow
Lisa Bodell [] []

The hunt for the red herring: Measuring commercial effects of social media
Lazar Dzamic [] []

Intelligent markdown pricing
Barry Leventhal and Tom Breur [] []

Understanding the value of customer data
Andy Green [] []

The IDM National Student Competition 2010-2011
Suha Naffa, Jean Jameson, Petra Baresova, Chris Johns and Mai Ngoc Tran [] []

Cookies – Transparency and pragmatism
Mark Chipperfield [] []

Did mass-mailing to 6,000 nurses breach database right?
Stephen Groom [] []

First High Court verdict on meaning of ‘opted-in’
Stephen Groom [] [Google Scholar]


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