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Neuroeconomics

Introduction

Special issue of Schmalenbach Business Review, Edited by Peter Kenning, Elke Weber and Isabell Welpe; Deadline 1 May 2012

 : : : Posting  

Call for Papers
Special Issue of the Schmalenbach Business Review (sbr)
Neuroeconomics

Co-Editors

  • Univ.-Prof. Dr. Peter Kenning, Chair of Marketing, Zeppelin Universität, Germany
  • Prof. Dr. h.c. Elke Weber, PhD, Jerome A. Chazen Professor of International Business; Professor of Psychology, Columbia University, New York
  • Univ.-Prof. Dr. Isabell Welpe, Chair for Strategy and Organisation at the Technische Universität München in Munich, Germany

Background

The Schmalenbach Business Review – sbr – is the international edition of the oldest and most prestigious German journal of business, named "Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung" (zfbf). sbr’s goal is to publish original and innovative research. The journal covers topics especially in accounting, finance, marketing and organization, but is open for further subjects. Thus, sbr attempts to bring together the most important management areas. This approach of not specializing in one specific subject, such as accounting or finance, stands in the tradition of German business research journals.

Against this background, we are pleased to announce and call for contributions for sbr’s Special Issue on Neuroeconomics. Neuroeconomics research investigates the interaction between neuroscience, economics, management and psychology. This new and fascinating approach seems to be promising because on the one side, neuronal activity underlies economic principles, and on the other side, our decision-making behavior is determined by these neuronal processes.

Special Issue Topics

Manuscripts should combine concepts from neuroscience and/or psychology with problems of economics and management. The topics given below are illustrative only and by no means preferred or exhaustive:

  • Application of concepts and methods from neuroscience and/or psychology in solving economics and management problems (e.g., consumer decision-making, behavioural finance, marketing, advertising research, innovation management, organization science, management, business informatics and decision science).
  • Analysis of interpersonal behavior (e.g., relationships between customer-supplier, supervisor-subordinate, and/or investor-firm) with the means of neuroscience and/or psychology.
  • Discussion of ethical and legal issues at the interface of psychology, neuroscience, and business and economics research.
  • Evaluation of the state of the field of research in Neuroeconomics with specific relevance for management field and issues.
  • Application of state-of-the-art techniques for solving management-problems (e.g., fMRI, DTI, EEG/ERP, SCR).

Empirical as well as conceptual manuscripts are welcome. We expect this special issue to lead to significant cross-fertilization across fields and, therefore, to particularly high impact for the papers. Manuscripts submitted for the Special Issue must neither be published elsewhere, nor be under consideration for publication elsewhere at the time of submission.

Submission Process

  • Manuscripts for the sbr Special Issue on Neuroconomics must be submitted by May 1, 2012.
  • Submissions should be sent directly to the Special Issue’s co-editor Peter Kenning (peter.kenning@zeppelin-university.de.
  • The cover letter should include the names and affiliations of all coauthors as well as an e-mail address of the corresponding author.
  • Manuscripts must conform to the author guidelines of sbr ().
  • With your submission for the Special Issue of sbr you accept the sbr guidelines (). All papers will go through a doubleblind review process.

Preliminary Timeline

  1. “May 1, 2012” Submission deadline.
  2. “November 2012” Authors notified if paper accepted/conditionally accepted for the Special Issue.
  3. “March 2013” Revised papers due (incorporating reviewer comments).
  4. Publication of the Special Issue not later than in the first quarter 2014.

Contact Information

For further information please refer to: peter.kenning@zeppelin-university.de

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