ÂÜÀòÉç¹ÙÍø

TOC: Young Consumers

Introduction

Young Consumers, 12(4)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Children as agents of secondary socialisation for their parents
Torgeir Watne, Antonio Lobo, Linda Brennan [] []

Phone bullying: impact on self-esteem and well-being
Judy Drennan, Mark R. Brown, Gillian Sullivan Mort [] []

Behavioral aspects of cell phone usage among youth: an exploratory study
Matti Haverila [] []

Consumer research on tweens: putting the pieces together
Erika Lundby [] []

Generation Y’s athlete role model perceptions on PWOM behaviour
Ivan Buksa, Ann Mitsis [] [Google Scholar]

Segmenting young adults through their consumption styles: a cross-cultural study
Ulun Akturan, Nuray Tezcan, Alexandra Vignolles [] []

Extent of susceptibility to interpersonal influence and price sensitivity among Indian youth: is there a relationship between these two constructs?
Nitin Gupta [] []