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TOC: Intl J Pharma Healthcare Mar

Introduction

International Journal of Pharmaceutical and Healthcare Marketing, 5(4)

 : : : Posting


An empirical investigation of the variations in direct-to-consumer prescription drug advertising
Kabir C. Sen [] []

Drug prescription practices in Brazil: a structural equation model
Wagner Junior Ladeira, Marlon Dalmoro, Alisson Eduardo Maehler, Clécio Falcão Araujo [] []

Prescription loyalty behavior of physicians: an empirical study in India
Kareem Abdul Waheed, Mohammad Jaleel, Mohammed Laeequddin [] []

Orphan drugs: pricing, reimbursement and patient access
Adam Barak, Jyoti Shankar Nandi [] []

Towards logic models for the analysis and evaluation of the criticalities in chronic patients’ care paths
Isabella Bonacci, Oscar Tamburis [] [Google Scholar]