TOC: Asia Pac J Mar Logistics
Introduction
Asia Pacific Journal of Marketing and Logistics, 23(5)
 : : : TOC
: : journals |
Relevant ARCategory: |
Western consumers’ understanding of carbon offsets and its relationship to behavior
–Michael Jay Polonsky, Romana Garma, Stacy Landreth Grau [] [Google Scholar]
The effect of perceived quality on brand equity: an empirical study on generic drugs
–Shamindra Nath Sanyal, Saroj Kumar Datta [] []
The dual impact of traditional and national cultural values on expatriate ethnic groups’ attitudes and willingness to buy
–Yamen Koubaa, Gaelle Ulvoas, Patricia Chew [] [Google Scholar]
Enliven corporate brands in Chinese
–Yi-Long Jaw, Ru-Yu Wang, Carol Ying-Yu Hsu [] []
Global vs local brand perceptions among Thais and Turks
–Kivilcim Dogerlioglu-Demir, Patriya Tansuhaj [] []
The relationship between business orientations and brand performance: A cross-national perspective
–Liem Viet Ngo, Aron O’Cass [] []
The effects of country and gender differences on consumer innovativeness and decision processes in a highly globalized high-tech product market
–Wooyang Kim, C. Anthony Di Benedetto, Richard A. Lancioni [] []
The effects of shopping aid usage on consumer purchase decision and decision satisfaction
–Chiu-chi Angela Chang, Monika Kukar-Kinney [] []
Managerial insights into sachet marketing strategies and popularity in the Philippines
–Joseph A. Sy-Changco, Chanthika Pornpitakpan, Ramendra Singh, Celia M. Bonilla [] []
Assessing trade friendliness of logistics services in ASEAN
–Sumeet Gupta, Mark Goh, Robert Desouza, Miti Garg [] []