ÂÜÀòÉç¹ÙÍø

: : : TOC : : journals

Relevant ARCategory:

---

Customer Engagement: Conceptual Domain, Fundamental Propositions, and Implications for Research
–Roderick J. Brodie, Linda D. Hollebeek, Biljana Juric, and Ana Ilic [] []

Comments and Response

Customer Engagement: Opportunities and Challenges for Organizations
–Ruth N. Bolton [] []

The Perils of Focusing on Highly Engaged Customers
–Barak Libai [] []

Engagement and Experiences: Comment on Brodie, Hollenbeek, Juric, and Ilic (2011)
–Edward C Malthouse and Bobby J Calder [] []

Customer Engagement: Essence, Dimensionality, and Boundaries
–Jenny van Doorn [] []

Advancing and Consolidating Knowledge ÂÜÀòÉç¹ÙÍøt Customer Engagement
–Roderick J. Brodie and Linda D. Hollebeek [] []

Why Attachment Security Matters: How Customers’ Attachment Styles Influence Their Relationships With Service Firms and Service Employees
–Martin Mende and Ruth N. Bolton [] [Google Scholar]

It’s Unfair: Why Customers Who Merely Observe an Uncivil Employee Abandon the Company
–Christine Porath, Deborah MacInnis, and Valerie S. Folkes [] [Google Scholar]

Relational Damage and Relationship Repair: A New Look at Transgressions in Service Relationships
–Tim Jones, Peter A. Dacin, and Shirley F. Taylor [] []

Service Process Modularization: Reuse Versus Variation in Service Extensions
–Tuure Tuunanen and Harold Cassab [] []

Can We Talk? The Impact of Willingness to Recommend on a New-to-Market Service Brand Extension Within a Social Network
–Lerzan Aksoy, Alexander Buoye, Bruce Cooil, Timothy L. Keiningham, DeDe Paul, and Chris Volinsky [] []

Fields of Gold: Perceived Efficacy in Virtual Teams of Field Service Employees
–Jeroen Schepers, Ad de Jong, Ko de Ruyter, and Martin Wetzels [] []

---