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TOC: Asia Pac J Mar Logistics

Introduction

Asia Pacific Journal of Marketing and Logistics, 23(4)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Cultural dimensions and materialism: comparing Canada and China
Harold Ogden, Shen Cheng [] []

The influences of electronic word-of-mouth message appeal and message source credibility on brand attitude
Paul C.S. Wu, Yun-Chen Wang [] []

The underlying motivations of Chinese wine consumer behaviour
Simon Somogyi, Elton Li, Trent Johnson, Johan Bruwer, Susan Bastian [] []

Trust and commitment within franchise systems: an Australian and New Zealand perspective
Owen Wright, Anthony Grace [] []

Allocation of budget on marketing efforts: an econometric approach in India
Mehir Kumar Baidya, Partha Basu [] []

Role of tactile and visual inputs in product evaluation: a multisensory perspective
M.S. Balaji, Srividya Raghavan, Subhash Jha [] []

Supply chain integration: an international comparison of maturity
Paul Childerhouse, Eric Deakins, Tillmann Böhme, Dennis R. Towill, Stephen M. Disney, Ruth Banomyong [] []

Skill requirements for logistics professionals: findings and implications
Vinh V. Thai, Stephen Cahoon, Hai T. Tran [] []