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TOC: J Fashion Mar Man

Introduction

Journal of Fashion Marketing and Management, 15(4)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Confronting stereotypes: apparel fit preferences of Mexican-American women
Elizabeth Newcomb, Cynthia Istook [] []

Men at work: using dress to communicate identities
Minjeong Kang, Monica Sklar, Kim K.P. Johnson [] []

Atmosphere in fashion stores: do you need to change?
Andrew G. Parsons [] []

An assessment of fit and sizing of men’s business clothing
Diana Sindicich, Catherine Black [] [Google Scholar]

Challenging market conventions: Supermarket diversification and consumer resistance in children’s apparel purchases
Ronan de Kervenoael, Catherine Canning, Mark Palmer, Alan Hallsworth [] [Google Scholar]

The influence of real women in advertising on mass market fashion brand perception
Ulf Aagerup [] []