TOC: J Historical Res Mar
Introduction
Journal of Historical Research in Marketing, 3(3)
 : : : TOC |
Relevant ARCategory: |
Special Issue Title: Canadian Marketing History
Mammoth market: the transformation of food retailing in Canada, 1946-1965
–Barry E.C. Boothman [] []
Building customer confidence in the automobile age: Canadian Tire 1928-1939
–Dale Miller [] []
Orderly marketing: reality, rhetoric or myth?
–Paul D. Earl [] []
Brand mismanagement: Rothmans cigarette marketing, 1957-2000
–Timothy Dewhirst, Robert Sparks [] []
Development porn? Child sponsorship advertisements in the 1970s
–Robert Mittelman, Leighann C. Neilson [] []
The history of Canadian marketing: from the seventeenth century to World War II: An annotated bibliography
–Stanley J. Shapiro, Robert D. Tamilia [] []