TOC: Intl J Tech Mar
Introduction
International Journal of Technology Marketing, 6(1)
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: : journals |
Relevant ARCategory: |
Reconsidering the role of brainstorming in the marketing of technology-driven innovation
–David Chien-Liang Kuo, Chien-Chiang Lin, Jui-Lin Yang [] []
Practices for efficient customer collaboration in innovation – insights from the Finnish industry
–Minna Pikkarainen, Mikko Korkala, Jukka Kaariainen, et al. [] []
Motivational profiles of toolkit users – iPhone and Android developers
–Birgitta Bergvall-Kareborn, Michael Bjorn, Didier Chincholle [] []
The dynamism of the two-sided application store market
–Kati Jarvi, Samuli Kortelainen [] []
Consumer driven innovation in website design: structured experimentation in landing page optimisation
–Alex Gofman [] []
A comparative study of publicly accessible web-based idea portals
–Jan Finzen, Maximilien Kintz, Stefan Kobes [] []