TOC: J Brand Man
Introduction
Journal of Brand Management, 18(9)
 : : : TOC
: : journals |
Relevant ARCategory: |
Conscientious Brands Editorial
–Nicholas Ind and Ian Ryder []
Conscientious brand criteria: A framework and a case example from the clothing industry
–Lars Erling Olsen and Adrian Peretz [] []
A new model for socially responsible brand management
–Ava Maria Hakim [] []
Friends or Freeloaders? Encouraging brand conscience and introducing the concept of emotion-based consumer loss mitigation
–Jonathan AJ Wilson and Joseph E Morgan [] []
A very conscientious brand: A case study of the BBC’s current affairs series Panorama
–David McQueen [] [Google Scholar]
Social media in branding: Fulfilling a need
–Jack Yan [] []
The role of social identity and attitudes toward sustainability brands in buying behaviors for organic products
–Jos Bartels and Karen Hoogendam [] []
Towards a conceptual foundation of ‘Conscientious Corporate Brands’
–Anne Rindell, Goran Svensson, Tore Mysen, Anders Billstrom and Kristoffer Wilen [] [Google Scholar]
Book Review
Brand society: How brands transform management and lifestyle
–Nicholas Ind []