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TOC: Qual Mar Res

Introduction

Qualitative Market Research, 14(3)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Special Issue Title: New Frontiers on Observational Research

Use of photography and video in observational research
Michael Basil [] []

Mobile phones as an extension of the participant observer’s self: Reflections on the emergent role of an emergent technology
Wendy Hein, Stephanie O’Donohoe, Annmarie Ryan [] [Google Scholar]

A cultural content analysis of multinational companies’ web sites
Ramazan Nacar, Sebnem Burnaz [] [Google Scholar]

The content analysis of advergames in Hungary
Ágnes Hofmeister-Tóth, Peter Nagy [] []

Technique of collage for store design atmospherics
Amel Dakoumi Hamrouni, Maha Touzi [] []