TOC: J Mar Channels
Introduction
Journal of Marketing Channels, 18(3)
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Special Issue: Salesforce Interactions With Channel of Distribution Members
Guest Editorial
The Role of Salespeople in the Efficient Operation of the Marketing Channel
–Thomas L. Baker; Jon M. Hawes [] []
Multisource Commitment to Suppliers and Salespeople
–Nwamaka A. Anaza; Brian N. Rutherford [] []
A Mixed-Method Study of the Effects of Guanxi Between Salespersons and Buyers on Retailer–Supplier Relationships in China
–Ying Huang; Brenda Sternquist; Chun Zhang; Roger Calantone [] []
Strategies for Trade Sales in a Changing Asian Business Culture
–Mark P. Leach; Annie H. Liu; Lou E. Pelton [] []