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TOC: J Promo Man

Introduction

Journal of Promotion Management, 17(2)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Managerial and Peer Influence on Ethical Behavioral Intentions in a Personal Selling Context
Charles E. Pettijohn; Nancy K. Keith; Melissa S. Burnett [] []

Managing Effective Consumer Communication Through Customer Care: The Singapore Perspective
Chun Wah Lee [] []

The Effectiveness of Sales Promotion Tools among Indian Consumers: An Empirical Study
Manish Mittal; Poojae Sethi [] []

What Do We Know about Trade Promotions? Contributions, Limitations, and Further Research
Amit Poddar; Naveen Donthu [] []

Online Shoppers’ Perceptions and Use of Comparison-Shopping Sites: An Exploratory Study
Beng Soo Ong [] [Google Scholar]

Selection of Causes According to Socio-Demographic Status in South Africa
Karen M. Corbishley; Roger B. Mason [] []

Advocacy on the Internet: Lessons Learned from the Animal Enterprise Terrorism Act of 2005
Richard D. Waters; Meredith L. Wang [] []

Uses of Redundancy in Print Advertisements in Nigeria
Rotimi Williams Olatunji [] []