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Revisit: Marketing, Public Policy and History

Introduction

Marketing, Public Policy, and History: Looking Backward and Ahead, Special issue of Journal of Historical Research in Marketing; Deadline now 15 Jun 2011

Call for Papers – REVISED DEADLINE
Journal of Historical Research in Marketing

Special issue on:

Marketing, Public Policy, and History: Looking Backward and Ahead

The Journal of Historical Research in Marketing invites submissions for a special issue focused on marketing and public policy research, which take an historical perspective. For this special issue of JHRM we particularly welcome manuscripts that address topics focused on the history of marketing and public policy issues in areas of societal importance.

The revised submission deadline for this special issue is June 15, 2012 with an expected publication date of February 2013.

For more information, please visit

Guest Editors

Andrew Pressey, Lancaster University, UK: a.pressey@lancaster.ac.uk;

Mark Tadajewski, University of Strathclyde, m.tadajewski@strath.ac.uk ;

Maria Piacentini, Lancaster University, UK: m.piacentini@lancaster.ac.uk; ,

Finola Kerrigan, King’s College London, UK: Finola.kerrigan@kcl.ac.uk.