Organizing for NPD
Introduction
Emerging Issues in Organizing for Effective New Product Development, Preconference Event, Summer ÂÜÀòÉç¹ÙÍø, San Francisco, 5 Aug 2011
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Emerging Issues in Organizing for Effective New Product Development
August 5, 2011
San Francisco Marriott Marquis
Co-Chairs:
Rajesh Sethi, Clarkson University
Subin Im, San Francisco State University
Pre-Conference Program
8:15 am. Welcome
Chair, ÂÜÀòÉç¹ÙÍø Academic Council
Conference Overview & Introductions
Rajesh Sethi & Subin Im, Pre-Conference Co-Chairs
8:30-9:45 am. Presentation Session I: Innovation in Emerging Markets and at the BOP
Presentations:
Innovation Drivers and Innovation Orientations in Emerging Markets
Rajan Varadarajan, Texas A&M
Financial Innovations for Underserved in Africa
Cheryl Nakata, Univ. of Illinois, Chicago
Maintaining Competitiveness in Emerging Markets with New Players: Targeting New Needs and Developing New Products.
Amy Karam, Cisco
9:45-10:00 am. COFFEE BREAK
10:00-11:15 am. Presentation Session II: Emerging Issues in NPD Research and Practice
Presentations:
Peripheral Developers’ Contribution to Open-Source Software Development
Roger Calantone, Michigan State University
Micro-Politics of New Product Development
Zafar Iqbal, DePaul University
Major Challenges in Research on Innovation
Gerard Tellis, University of Southern California
11:15-11:30 am. COFFEE BREAK
11:30-1:00 pm. Panel Session: The Future of New Product Development
Participants:
Abbie Griffin, University of Utah
Gerard Tellis, University of Southern California
Roger Calantone, Michigan State University
NPD professionals from industry (3)
1:00 p.m. Conference Adjourns