TOC: J Bus Res
Introduction
Journal of Business Research, 64(9)
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Relevant ARCategory: |
Globalization, culture, and marketing strategy: Introduction to the special issue
–Michel Laroche [] []
Cosmopolitanism, individual-level values and cultural-level values: A cross-cultural study
–Mark Cleveland, Seçil Erdogan, Gülay Arikan, Tugça Poyraz [] []
Materialism through the eyes of Polish and American consumers
–Jerome J. Tobacyk, Barry J. Babin, Jill S. Attaway, Stanislaw Socha, David Shows, Kevin James [] []
Culture and personal values: How they influence perceived service quality
–Riadh Ladhari, Frank Pons, Grégory Bressolles, Michel Zins [] []
Online consumer behavior: Comparing Canadian and Chinese website visitors
–Ebrahim Mazaheri, Marie-Odile Richard, Michel Laroche [] []
Culture and age as moderators in the corporate reputation and loyalty relationship
–Boris Bartikowski, Gianfranco Walsh, Sharon E. Beatty [] []
Brand origin and country of manufacture influences on brand equity and the moderating role of brand typicality
–Leila Hamzaoui-Essoussi, Dwight Merunka, Boris Bartikowski [] []
Parental responsiveness and adolescent susceptibility to peer influence: A cross-cultural investigation?
–Zhiyong Yang, Michel Laroche [] []
Revisiting the substantiality criterion: From ethnic marketing to market segmentation
–Guilherme D. Pires, John Stanton, Patricia Stanton [] []
Multi-level framework of open source software adoption
–Wen Guang Qu, Zhiyong Yang, Zhongming Wang [] []
Entrepreneurial orientation, management commitment, and human capital: The internationalization of SMEs in India
–Rajshekhar (Raj) G. Javalgi, Patricia R. Todd [] []
Development of intellectual property laws for the Russian Federation
–Thomas S. O’Connor [] []