TOC: J Prod Innovation Man
Introduction
Journal of Product Innovation Management, 28(4)
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From the Editor
–C. Anthony Di Benedetto []
Commercializing Technological Innovation: Learning from Failures in High-Tech Markets
–Vittorio Chiesa and Federico Frattini [] []
The Impact of Fit Measures on the Consumer Evaluation of New Co-Branded Products
–Lisanne M. Bouten, Dirk Snelders and Erik Jan Hultink [] []
Are Virtual Markets Efficient Predictors of New Product Success? The Case of the Hollywood Stock Exchange
–Ekaterina V. Karniouchina [] []
Information Use in New Product Development: An Initial Exploratory Empirical Investigation in the Chemical Industry
–Debra Zahay, Abbie Griffin and Elisa Fredericks [] []
Does Strategic Planning Enhance or Impede Innovation and Firm Performance?
–Michael Song, Subin Im, Hans van der Bij and Lisa Z. Song [] []
A Comparison of New Service versus New Product Development: Configurations of Collaborative Intensity as Predictors of Performance
–Stephanie C. Schleimer and Arthur D. Shulman [] []
Exploring the Relationship Between Aesthetic Design as an Element of New Service Development and Performance
–Marina Candi and Rögnvaldur J. Saemundsson [] []
Sustainable Product and Market Development for Subsistence Marketplaces: Creating Educational Initiatives in Radically Different Contexts
–Madhubalan Viswanathan, Ali Yassine and John Clarke [] []
Determinants of Alliance Portfolio Complexity and Its Effect on Innovative Performance of Companies
–Geert Duysters and Boris Lokshin [] []
Championship Behaviors and Innovations Success: An Empirical Investigation of University Spin-Offs
–Achim Walter, K. Praveen Parboteeah, Felix Riesenhuber and Martin Hoegl [] []
When Visual Product Features Speak the Same Language: Effects of Shape-Typeface Congruence on Brand Perception and Price Expectations
–Thomas J. L. van Rompay and Ad T. H. Pruyn [] [] Book Reviews
The Innovation Manual: Integrated Strategies and Practical Tools for Bringing Value Innovation to the Market by David Midgley
–George Castellion []
Sensory Marketing by Bertil Hulten, Niklas Broweus, and Marcus Van Dijk
–Carla Kuesten []
Agile Product Management with Scrum: Creating Products that Customers Love by Roman Pichler (page 615)
–Mark A. Hart []