Varadarajan Award Winner
Introduction
Natalie Mizik has won the ÂÜÀòÉç¹ÙÍø Marketing Strategy SIG Varadarajan Award for Early Career Contributions to Marketing Strategy Research
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Varadarajan Award for Early Career Contributions to Marketing Strategy Research
Winner – 2011
The Marketing Strategy SIG of the ÂÜÀòÉç¹ÙÍø is pleased to announce that Professor Natalie Mizik is the winners of Varadarajan Award for Early Career Contributions to Marketing Strategy Research.
The winner was determined by a committee comprised of senior marketing strategy scholars (including a Mahajan Award Winner, a Varadarajan Award Winner, and past Chair of ÂÜÀòÉç¹ÙÍø Marketing Strategy SIG) with no conflict (in terms of the institution they belong to and coauthors) with the applicants for the award.
The award will be presented at an invitation only SIG Awards Luncheon Session at the Summer ÂÜÀòÉç¹ÙÍø meeting in San Francisco (August 5-7, 2011).
The past winners of the Varadarajan Awards are: Peter Golder, Sundar Bharadwaj, Kay Lemon, Rajesh Chandy, Aric Rindfleisch, Rajdeep Grewal, Stefan Stremersch, Koen Pauwels, Werner Reinartz, and Raji Srinivasan (in chronological order).
Rajdeep Grewal
President, Marketing Strategy SIG
Smeal College of Business
Penn State University
Email: rgrewal@psu.edu