TOC: Intl J Elec Mar Retailing
Introduction
International Journal of Electronic Marketing and Retailing, 4(1)
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Relevant ARCategory: |
Keeping internet marketing up and running: potential disasters and how to plan for them
–Katherine T. Smith, P. Paul Lin [] []
Snipe bidding behaviour in eBay auctions
–Fusun F. Gonul, Peter T.L. Popkowski Leszczyc [] []
Extraction of customer attitude using neural network and canonical correlation analysis
–Md. Shahjahan, Md. Asaduzzaman, Mineki Ohkura, et al. [] []
An application of game theory to shape e-tailing strategies
–Min-Young Lee [] []
Motivations of market mavens for participating in online communities
–Hye-Shin Kim, Byoungho Jin, Jin Yong Park [] []
Incorporating web aesthetics into e-tail atmospherics research: an evaluation of multiple theoretical frameworks
–Yong J. Wang, Soonkwan Hong, Jie Wei, et al. [] []
Are Indians ready to adopt online supply chain management?
–V.R. Salkute, S.R. Kolhe [] []