TOC: J Global Mar
Introduction
Journal of Global Marketing, 24(2)
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Relevant ARCategory: |
Editorial
–Erdener Kaynak []
Managing Channel Partner Relationships: A Cross-National Study
–Rajiv Mehta; Rolph E. Anderson; Alan J. Dubinsky; Jolanta Mazur; Pia Polsa [] []
The Influence of the Provision of Online Channel Functions on Exporting Channel Performance: The Moderating Effect of International Experience
–Michael Chih-Hung Wang; Shadab Khalil; Charles Blankson; Julian Ming-Sung Cheng [] []
Are Emerging Markets Catching Up With the Developed Markets in Terms of Consumption?
–A. N. M. Waheeduzzaman [] []
Conducting Research on International Advertising: The Roles of Cultural Knowledge and International Research Teams
–Jos Hornikx; Daniel J. O’Keefe [] []
Antecedents and Performance Consequences of Integrated Brand Management in China: An Exploratory Study
–Xiaoyun Chen; Long W. Lam; Huan Zou [] []
The Impact of U.S.-Sponsored Foreign Trade Office Activities
–Timothy J. Wilkinson; Andrew R. Thomas; Mary McNally [] []
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