TOC: Mar Intell Planning
Introduction
Marketing Intelligence & Planning, 29(2)
 : : : TOC
: : journals |
Relevant ARCategory: |
Exploring the auditory dimension of corporate identity management
–Roland H. Bartholmé, T.C. Melewar [] []
The value of historical nostalgia for marketing management
–Ian Phau, Christopher Marchegiani [] []
Causes and outcomes of satisfaction in business relationships
–Tore Mysen, Göran Svensson, Janice M. Payan [] []
Understanding the effects of market orientation and e-marketing on service performance
–Rodoula H. Tsiotsou, Maria Vlachopoulou [] []
Consequences of corporate environmental marketing strategies in New Zealand organisations
–Lucie K. Ozanne, Nicolette LeCren [] []
Industrial sales lead conversion modeling
–Jamie P. Monat [] []
Expansion strategies for online brands going offline
–Rafael Bravo, Nina M. Iversen, José M. Pina [] []