TOC: J Con Mar
Introduction
Journal of Consumer Marketing, 28(2)
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: : journals |
Relevant ARCategory: |
Battling the bulge: menu board calorie legislation and its potential impact on meal repurchase intentions
–Kenneth Bates, Scot Burton, Kyle Huggins, Elizabeth Howlett [] []
The grey awakening: a South African perspective
–Justin Beneke, Nicole Frey, Ruth Chapman, Nontuthuzelo Mashaba, Tatum Howie [] []
Food consumption style determines food product innovations’ acceptance
–Kai Sparke, Klaus Menrad [] [Google Scholar]
Consumer complicity with counterfeit products
–Peggy E. Chaudhry, Stephen A. Stumpf [] []
To save or to lose: does framing price promotion affect consumers’ purchase intentions?
–Eyal Gamliel, Ram Herstein [] [Google Scholar]