ÂÜÀòÉç¹ÙÍø

Revisit: Sales Educators’ Academy

Introduction

The 1st Annual Sales Educators? Academy, Orlando, FL, 2-5 Jun 2011; Early bird deadline 31 Mar

 : : : Posting

: : revisit


The 1st Annual Sales Educators’ Academy
June 2-5, 2011 in Orlando, FL.

THE MARCH 31st DEADLINE FOR EARLY REGISTRATION IS COMING FAST AND SPACE IS FILLING UP

While a host of conferences provide resources to sales faculty to conduct and present sales research, no such program exists for the purpose of exchanging best practices in teaching sales.

The 1st Annual Sales Educators’ Academy (SEA) hosted by Florida State University in partnership with Rollins College and The University Sales Education Foundation seeks to address this challenge. The goal of the SEA is to help sales educators of ALL experience levels improve their ability to teach sales students the skills and knowledge that these students will need upon graduating from business school.

Some of the topics to be covered in a workshop format include…

  • Getting Back to the Basics of Effective Teaching
  • So What, Really, Should We Be Teaching Sales Students?
  • Key Sales and Sales Management Frameworks
  • Let’s Get Creative; Key Resources Available for Teaching Sales and Sales Management
  • Using Case Studies in Sales and Sales Management Classes
  • Techniques and Benefits of Connecting with Students on a Personal Level
  • The Art of Using Role Plays in all Levels of Sales Education
  • Sales Competitions as a Teaching Tool
  • Is Sales Education Ready for the Global Stage? The Role of International Topics and Study Abroad Opportunities in Sales Education
  • How is Sales Evolving at the Master’s Level of College Education?
  • Keynote Speeches by Neil Rackham and Howard Stevens!

The program includes keynote speeches by Neil Rackham and Howard Stevens. Neil’s book, Spin Selling, is one of the top selling popular press books on sales. Three of his books have been on the NY Times best seller list. He also speaks on sales and sales training all over the globe. Howard Stevens, is founder of the H.R. Chally Group sales assessment firm and the producer of the documentary, Selling of America. Mr. Stevens has also authored several books including Achieve Sales Excellence.

The main facilitators of the program sessions are nationally recognized sales educators from all over the US including…

    Mark Johnston – Rollins College
    Greg Marshall – Rollins College
    Andrea Dixon – Baylor University
    Jeff Tanner – Baylor University
    Ellen Pullins – University of Toledo
    Buddy LaForge – University of Louisville
    Eli Jones – Louisiana State University
    Dawn Deeter-Schmelz – Ohio University
    Pat Pallentino – Florida State University
    Leff Bonney – Florida State University
    Dave Roberts – UNC Chapel Hill

The cost of the Sales Educators’ Program is $1000/participant. However, register before March 31st 2011 and receive a 20% discount ($800 before 3/31/2011). Please keep in mind that this program will be capped at 80 participants so register soon. For questions concerning the Sales Educators’ Program, please contact Dr. Leff Bonney at Florida State University (lbonney@fsu.edu) or visit

Thanks and see you in Orlando!!!