TOC: J Nonprofit Pub Sector Mar
Introduction
Journal of Nonprofit & Public Sector Marketing, 23(1)
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Relevant ARCategory: |
Nonprofit Education: Course Offerings and Perceptions in Accredited U.S. Business Schools
–Sandra Mottner; Walter Wymer [] []
Exploring the Impact of American News Coverage on Crisis Fundraising: Using Media Theory to Explicate a New Model of Fundraising Communication
–Richard D. Waters; Natalie T. J. Tindall [] []
Students, Patients, Citizens, and Believers as “Customers”: A Cross-National Exploratory Study
–James G. Hutton; Vivienne Leung; Angela K. Y. Mak; Richard J. Varey; Boonlert Watjatrakul [] []
How Do We Keep Them Coming?: Examining Museum Experiences Using a Services Marketing Paradigm
–Margee Hume [] []
Book Review
The Politics of Partnerships: A Critical Examination of Nonprofit-Business Partnerships , by M. M. Seitanidi
–Silke Boenigk []
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