TOC: J Intl Mar
Introduction
Journal of International Marketing, 19(1)
 : : : TOC
: : journals |
Relevant ARCategory: |
Service Quality and Export Performance of Business-to-Business Service Providers: The Role of Service Employee- and Customer-Oriented Quality Control Initiatives
–Christina Sichtmann, Maren von Selasinsky, Adamantios Diamantopoulos [] []
Analyzing the Diffusion of Global Customer Relationship Management: A Cross-Regional Modeling Framework
–V Kumar, Sarang Sunder, B Ramaseshan [] []
When Exporting Manufacturers Compete on the Basis of Service: Resources and Marketing Capabilities Driving Service Advantage and Performance
–Anna Kaleka [] []
Prior Relationships and Consumer Responses to Service Failures: A Cross-Cultural Study
–Michael K Hui, Candy K.Y Ho, Lisa C Wan [] []
Convergence and Divergence: Developing a Semiglobal Marketing Strategy
–Susan P Douglas, C. Samuel Craig [] []