TOC: J Direct Data Digital Mar
Introduction
Journal of Direct, Data and Digital Marketing, 12(3)
 : : : TOC
: : journals |
Relevant ARCategory: |
Built in or bolt on: Why social currency is essential to social media marketing
–Mark Ralphs [] []
An examination of the profitability of customers acquired through price comparison sites: Implications for the UK insurance industry
–Gary Robertshaw [] []
Data governance – Protecting and unleashing the value of your customer data assets
–Adrian Gregory [] []
The evolving data architecture of social customer relationship management
–Neil Woodcock, Nick Broomfield, Geoff Downer and Michael Starkey [] []
Serendipity2’s data & insights projects for Coca-Cola
–Peter Flood [] [Google Scholar]
Cookies saved (may-be) by UK response to revised E-Privacy Directive
–Stephen Groom [] []
New official guidance on ‘skill with prizes’ games
–Mark Smith [] [Google Scholar]
Tackling silent and abandoned calls – Are you compliant with the revised UK policy?
–David Leedham [] []