TOC: Intl J Internet Mar Adv
Introduction
International Journal of Internet Marketing and Advertising, 6(3)
 : : : TOC
: : journals |
Relevant ARCategory: |
The role of product reviews on mobile devices for in-store purchases: consumers’ usage intentions, costs and store preferences
–Tobias Kowatsch, Wolfgang Maass, Elgar Fleisch [] [Google Scholar]
Advertising on the internet: perceptions of advertising agencies and marketing managers
–Dimitris A. Drossos, Konstantinos G. Fouskas, Flora Kokkinaki, et al. [] []
Customer relationship management adoption: using a dynamic capabilities approach
–Cristiane Drebes Pedron, Mario Caldeira [] []
Towards online content classification in understanding tourism destinations’ information competition and reputation
–Alessandro Inversini, Lorenzo Cantoni [] [Google Scholar]
The impact of virtual communities on e-loyalty: a conceptual framework
–Barbara Krumay, Roman Brandtweiner, Christoph Zauner [] []