TOC: Soc Mar Quart
Introduction
Social Marketing Quarterly, 6(4)
 : : : TOC
: : journals |
Relevant ARCategory: |
The Opportunities and Challenges of School-Based Research for Social Marketers
–Kathleen Kelly; Cornelia Pechmann; Ellen Thomas Reibling [] []
The Impact of Relationship Stage on the Determinants of Trust in the Pharmacist–Client Relationship: Results From a Social Marketing Campaign
–Chiara Maniscalco; Kim Daniloski; David Brinberg [] []
Using Market Research to Characterize College Students and Identify Potential Targets for Influencing Health Behaviors
–Carla J. Berg; Pamela M. Ling; Hongfei Guo; Michael Windle; Janet L. Thomas; Jasjit S. Ahluwalia; Lawrence C. An [] []
AIDS Promotion Within the Black Church: Social Marketing in Action
–Angelique Harris [] []
Preventing High-Risk Drinking Among College Students: A Social Marketing Case Study
–Tavis J. Glassman; Virginia Dodd; Eleanor Maureen Miller; Robert E. Braun [] []
Maximizing Recall of Gruesome Images for Health Effects Advertising: An Experimental Investigation
–Brennen W. Mills; Owen B. J. Carter; Robert J. Donovan [] []
Strategies for the Social Marketing Mix: A Systematic Review
–Nadina Raluca Luca; L. Suzanne Suggs [] []
An Interview With Craig Lefebvre
–Beverly Schwartz [] []
Forget the Stick; It’s All ÂÜÀòÉç¹ÙÍøt the Carrot Now
–Rowena Merritt [] [Google Scholar]