TOC: J Poli Mar
Introduction
Journal of Political Marketing, 9(4)
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: : journals |
Relevant ARCategory: |
The Relationship of Verbal and Nonverbal Behavior to Political Stature: The Political Interviews of Israel’s Prime Minister Ariel Sharon
–Tsfira Grebelsky-Lichtman [] [Google Scholar]
The Branding of States: The Uneasy Marriage of Marketing to Politics
–Jonathan Rose [] []
The Emergence of the “Accidental Citizen”: Implications for Political Marketing
–Richard Scullion [] []
Strategic Political Postures and Political Market Orientation: Toward an Integrated Concept of Political Marketing Strategy
–Robert P. Ormrod; Stephan C. M. Henneberg [] []
Web Sponsorship and Campaign Effects: Assessing the Difference Between Positive and Negative Web Sites
–H. Denis Wu; Nicole S. Dahmen [] []
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