TOC: J Global Mar
Introduction
Journal of Global Marketing, 23(5)
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: : journals |
Relevant ARCategory: |
Editorial
–Erdener Kaynak [] []
Alternative Models of Trustworthiness of Service Providers
–Sanjit Kumar Roy; Vaibhav Shekhar [] []
The Impact of Consumers’ Need for Uniqueness and Nationality on Generation Y’s Retail Patronage Behaviors: Investigating American and Taiwanese Consumers
–Rajasree K. Rajamma; Lou E. Pelton; Maxwell K. Hsu; Dee K. Knight [] [Google Scholar]
Local Dealer Adoption of a Foreign Manufacturer-Sponsored Internet-Based Information System
–Willem Burgers; Dan Padgett; Jose Roberto Concha V. [] []
An Explorative Study of Korean Consumer Participation in Virtual Brand Communities in Social Network Sites
–Yongjun Sung; Yoojung Kim; Ohyoon Kwon; Jangho Moon [] []
International Market Segmentation and Cross-Export Strategies Development Case Study: Iranian Furniture Industry
–Samira Malek Mohamadi Golsefid [] []
The Main Determinants of Bollywood Movie Box Office Sales
–Marc Fetscherin [] []