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TOC: Intl J Nonprofit Vol Sector Mar

Introduction

International Journal of Nonprofit and Voluntary Sector Marketing, 16(1)

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Relevant ARCategory:  


The functions and norms that drive university student volunteering
Julie E. Francis [] []

The giving standard: conditional cooperation in the case of charitable giving
Pamala Wiepking and Merijn Heijnen [] []

Coming soon to a live theater near you: performing arts trailers as paratexts
Stephen Bruce Preece [] []

Increased word-of-mouth via strategic cause-related marketing
Michael Lee Thomas, Linda Greef Mullen and John Fraedrich [] []

Understanding customer satisfaction in opera: first steps toward a model
Johanna Jobst and Sabine Boerner [] []

Charitable giving and cognitive ability
Russell N. James [] []

Market orientation and marketing in nonprofit organizations. Indications for fundraising from Victoria
Erica Brady, Jan Brace-Govan, Linda Brennan and Jodie Conduit [] []

Do quality perceptions of health and social services vary for different ethnic groups? An empirical investigation
Subir K. Bandyopadhyay and Manoj Pardasani [] []

“Music to our ears”: understanding why Canadians donate to arts and cultural organizations
Martha L. Barnes [] []