TOC: Quant Mar Econ
Introduction
Quantitative Marketing and Economics, 8(4)
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Relevant ARCategory: |
What makes you click?—Mate preferences in online dating
–Günter J. Hitsch, Ali Hortaçsu & Dan Ariely [] []
Drivers of peak sales for pharmaceutical brands
–Marc Fischer, Peter S. H. Leeflang & Peter C. Verhoef [] []
Ownership coordination in a channel: Incentives, returns, and negotiations
–Eyal Biyalogorsky & Oded Koenigsberg [] []
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