TOC: Mar Intell Planning
Introduction
Marketing Intelligence & Planning, 28(7)
 : : : TOC
: : journals |
Relevant ARCategory: |
The changing body of students: A study of the motives, expectations and preparedness of postgraduate marketing students
–Jie Liu [] []
The uncomfortable mix of seduction and inexperience in vocational students’ decision making
–Helen Haywood, Mike Molesworth [] [Google Scholar]
The student practitioner: Developing skills through the marketing research consultancy project
–Barry Ardley, Nick Taylor [] []
The avatar lecturer: learning and teaching in Second Life
–Janet Ward [] []
Marketing simulation games: student and lecturer perspectives
–Lynn Vos, Ross Brennan [] []
Large cohort assessment: depth, interaction and manageable marking
–Emma H. Wood, Stephen Henderson [] []
The employability attributes required of new marketing graduates
–Neil Wellman [] []
Key issues in marketing education: the marketing educators’ view
–Monica Gibson-Sweet, Ross Brennan, Anne Foy, Jacqueline Lynch, Peter Rudolph [] [Google Scholar]