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TOC: J Mar Channels

Introduction

Journal of Marketing Channels, 17(4)

 : : : TOC

: : journals

 

Relevant ARCategory:  


An Investigation of the Sources of Store-Based Retailers’ Early Entrant Advantages: Market and Resource Factors
Lei (Larry) Shi [] [Google Scholar]

Investigating Dimensionality of Multichannel Retailer’s Cross-Channel Integration Practices and Effectiveness: Shopping Orientation and Loyalty Intention
Hyun-Hwa Lee; Jihyun Kim [] [Google Scholar]

Antecedents of Principal–Agent Relationship Value: The Differential Impact of Social Capital and Dynamic Learning Factors
Ling-Yee Li [] []

U.S.-Based Fast-Food Restaurants: Factors Influencing the International Expansion of Franchise Systems
Liqiang Ni; Ilan Alon [] []