TOC: Intl J Nonprofit Vol Sector Mar
Introduction
International Journal of Nonprofit and Voluntary Sector Marketing, 15(4)
 : : : TOC
: : journals |
Relevant ARCategory: |
International Journal of Nonprofit and Voluntary Sector Marketing: special issue on marketing and religion
–Sandra Mottner and John B. Ford []
Marketing a new African God: Pentecostalism and material salvation in Ghana
–Samuel K. Bonsu and Russell W. Belk [] []
Can you market God? A case study of the ‘God Speaks’ social marketing campaign
–Karen M. Lancendorfer and Bonnie B. Reece [] []
An empirical investigation on the role of market orientation in church participation
–Riza Casidy Mulyanegara, Yelena Tsarenko and Felix T. Mavondo [] []
Stale in the pulpit? Leader tenure and the relationship between market growth strategy and church performance
–Justin L. Davis, R. Greg Bell and G. Tyge Payne [] []
Marketing churches on the Internet: an analysis of the dialogic potential of Christian web sites
–Richard D. Waters and Natalie T.J. Tindall [] []
The eventization of faith as a marketing strategy: World Youth Day as an innovative response of the Catholic Church to pluralization
–Michaela Pfadenhauer [] []