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CALL FOR PAPERS

30th ANNUAL CONFERENCE OF THE ASSOCIATION FOR MARKETING AND HEALTH CARE RESEARCH

The Steamboat Grand, Steam Boat Springs, CO February 23 – 25, 2011

ABOUT THE ASSOCIATION & CONFERENCE

The Association for Marketing & Health Care Research is dedicated to advancing relevant knowledge and increasing the professional competence of individuals and organizations working to develop and market products and services related to healthcare; to promoting and providing a forum for the presentation and application of research and related scientific activities; to assisting the formation of public policy by accumulating knowledge related to healthcare; and to analyze and develop strategies associated with operating a small business in the health care sector. Individuals who may be interested in attending include academics, healthcare practitioners, health services administrators and others who have an interest in health services issues.

PAPERS ARE BEING SOLICITED IN THE FOLLOWING TRACKS

1. Health services research methods: innovations in healthcare research methodologies and data analysis
2. International health services research: best practices, resource allocation, mission based programs, outcomes
3. Services and issues in special populations: aging, adolescent, gender-associated, ethnicity-oriented
4. Health communications: advertising, health education, disease prevention, health promotions
5. Environmental trends related to health services: public policy, legal and economic developments impacting the healthcare industry, electronic medical records
6. Family business ownership issues: coping with the rising cost of healthcare, providing for employees, organization and governance
7. Family business operations issues: ethics, marketing, strategy, competitiveness
8. Global Management and Cross-disciplinary Research: geographically specific healthcare innovations or challenges, cross- or multi-disciplinary management research, NFP and third-sector research, global export or collaboration.

Manuscripts/abstracts in other areas are welcomed. If uncertain about the fit of your manuscript within a particular track, your submission will be categorized and routed appropriately on receipt.

SPECIAL TOPICS SESSIONS

Special topic sessions are invited. Proposals must include a title, rationale for the topic to be addressed in a special session, a one-page abstract of session objectives, identification of participants and their affiliations, and topic area of coverage. All session participants must register for the conference.

Submit papers and special sessions

by November 22, 2010.

PREPARATION OF MANUSCRIPTS

Manuscripts/special session ideas should be submitted to the program chairs.

Submissions will then be routed to the appropriate track chair. Please submit your manuscript to one of the Program chairs listed below:

Joe Hair
jhair3@kennesaw.edu

Michael Weber
weber_jm@mercer.edu

All accepted manuscripts will be published in the Proceedings, Advances in Healthcare Research. Publication is contingent upon at least one author pre-registering for the conference and presenting the paper. AMHCR does do not retain copyright of the submission so authors are free to subsequently publish the manuscript elsewhere. Additionally, upon the author’s request, for the purposes of the proceedings, “abstract only” is acceptable.

Manuscripts should not exceed 15 pages, including text, references, figures and tables. Author names should not appear anywhere in the paper except on the title page. American Psychological Association or Journal of Consumer Research style should be used. Please check the AMHCR website for more information:

The title page should include: title, author(s) names, affiliation(s), address(es), and contact information (telephone number, email address).

Indicate in your cover letter whether you prefer abstract only or manuscript for the proceedings. For abstract only, the abstract must be no longer than 150-220 words or one manuscript page in length.

“References available on request” is acceptable when publishing only an abstract. A complete reference list is required for all full-length manuscripts.

Review process

All papers will go through a double-blind review process. Acceptance decisions will be announced December 17, 2010. Details on preparing your paper for the Proceedings will be provided with the acceptance notification. Final manuscripts will be due to the Proceedings editor by January 21, 2011.

Student Award

The AMHCR Officers and Board of Directors encourage submissions of health services research conducted by graduate students in all fields. A free conference registration is given to the student who has submitted the most outstanding original (full-length) paper to the conference. (On co-authored papers, the student must be the lead author.) Submissions must meet the manuscript guidelines and be accompanied by a nomination letter from the student’s major professor (or an AMHCR member in good standing) to be considered for this honor. A committee of AMCHR judges will determine the winner and present the award at the conference banquet.

Best Paper Award

An award will be presented at the annual conference for the best paper submission. All completed papers submitted to the conference are considered for this award. A blind review process coordinated by the conference co-chairs will be used for determining the award-winning paper.

Steamboat Springs, CO

The conference will be held at The Steamboat Grand in Steamboat Springs, CO, February 23-25, 2011. Hotel reservations must be made by Jan. 23, 2011 to receive the group rate (Code: “AMHCR”). Call 877-269-2628 to reserve. Steamboat Springs, also known as Ski Town, USA, has world class skiing on their trade- marked Champaign Powder snow. The base is at a comfortable 6900 feet, while the peak is over 10,500 feet. There are 165 trails spread out over 2965 acres. There are plenty of other winter sports including cross-country skiing, snowshoeing, snowmobiling and ice-skating. For those interested in the Après-ski scene or just a break from the snow, Steamboat Springs offers world class shopping and dining in the ski village and in the historic district.

TRAVELING TO Steamboat Springs

Direct flights to Steamboat/Hayden (HDN) are available from a number of major US cities, including Atlanta, Chicago, Dallas, Denver, Minneapolis, Newark, and Salt Lake City. Other connection options include Denver (DEN), with a beautiful 3 hour drive through the Rocky Mountains.

QUESTIONS?

Contact: Program Co-chairs

Joe Hair (jhair3@kennesaw.edu)

Michael Weber (weber_jm@mercer.edu)

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