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TOC: J Travel Tourism Mar

Introduction

Journal of Travel and Tourism Marketing, 27(5)

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Relevant ARCategory:  


A Review of Personality Research in the Tourism and Hospitality Context
Rosanna Leung; Rob Law [] []

Exploratory Study of the Measurement Scales for the Perceived Image and Advertising Effectiveness of Celebrity Endorsers in a Tourism Context
Robert van der Veen; Haiyan Song [] []

The Impact of Diversity Seeking and Volunteer Orientation on Desire for Alternative Spring Break Programs
Anne M. Brumbaugh [] []

Predicting Tourists’ Intention to Try Local Cuisine Using a Modified Theory of Reasoned Action: The Case of New Orleans
Kisang Ryu; Heesup Han [] [Google Scholar]

Understanding Supplier-Selection Criteria: Meeting Planners’ Approaches to Selecting and Maintaining Suppliers
Miyoung Kim; Soyoung Boo [] [Google Scholar]

Knowledge Dissemination in Tourism Education: A Case of Tourism Marketing
Kam Hung; Xiang (Robert) Li; Bing Pan; James F. Petrick [] []

World Heritage Sites: The Purposes and Politics of Destination Branding
Jason Ryan; Sari Silvanto [] []