Wei-Na Lee to Edit JA
Introduction
Wei-Na Lee has been selected by the American Academy of Advertising to be the next editor of the Journal of Advertising
 : : : Posting
: : journals |
Related ARContent: |
On behalf of the Publications Committee of the American Academy of Advertising, I would like to announce that Dr. Wei-Na Lee, Professor of Advertising at the University of Texas at Austin has been selected to be the next editor of the Journal of Advertising. Dr. Lee will serve as the Editor for the next three years and is succeeding Dr. Marla Royne Stafford, whom the Publications Committee would like to thank for her four years of outstanding service in editing the Journal.
As of August 25, 2010, new submissions to the Journal of Advertising should be sent to Dr. Wei-Na Lee at jaeditor@austin.utexas.edu Prior to that time, new submissions should continue to go to Dr. Royne Stafford who will be processing manuscripts that have undergone revision until December 31, 2010 at which time all revisions will be processed by Dr. Lee.
The Publication Committee would also like to congratulate Dr. Lee on being selected as editor. Biographical information appears below:
Wei-Na Lee is Professor of Advertising at the University of Texas at Austin. Her research examines the role of culture in persuasive communication. Specifically, she has investigated topics such as consumer acculturation, country-of-origin effects, consumer ethnocentrism, cross-cultural comparison of communication messages, portrayal of ethnic groups in the media, and multicultural marketing communication. Her work has been published in various conference proceedings, book chapters, and the Journal of Advertising, Journal of Advertising Research, Psychology & Marketing, Journal of International Marketing, Journal of Business Research, International Journal of Advertising, Journal of Computer-Mediated Communication, among others.
Dr. Lee has been awarded the American Academy of Advertising Research Fellowship in 1992, 2002, and 2004. In addition to serving on editorial review boards for several leading academic journals, Dr. Lee has been a guest editor, book editor (Diversity in Advertising, 2005, Lawrence Erlbaum) and an Associate Editor of International Journal of Advertising. As the Vice President of the American Academy of Advertising, she chaired its 2010 annual conference. Dr. Lee has been a visiting professor at DDB Needham, Chicago and at D’Arcy Masius Benton and Bowles in New York City. Between 1998 and 2001, she was Executive Director of the Office of Survey Research at the University of Texas at Austin.
Sincerely,
Ray Taylor
Chair, AAA Publications Committee 2010