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TOC: J Mar Channels

Introduction

Journal of Marketing Channels, 17(3)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Examining the Nomological Network of Opportunism: A Meta-Analysis
Jody L. Crosno; Robert Dahlstrom [] []

Benefits of Inner Strength for Franchise System Expansion
Thomas Ehrmann; Brinja Meiseberg [] []

An Investigation of Consumer Brand Choice Behavior Across Different Retail Formats
Hui-Ming Deanna Wang; Ram Bezawada; Julia C. C. Tsai [] []

“Marketing Managers” in the Context of Global Supply Chains: Functional Versus Multiple IQ Competencies
Glenn Richey; Michael Harvey; Miriam Moeller [] []