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Emerald Acquires Rev Mar Res

Introduction

Emerald Group Publishing has acquired the Review of Marketing Research book series

 : : : Posting


Emerald acquires Review of Marketing Research book series

Emerald Group Publishing Limited, a leading independent publisher of journals and books, has acquired Review of Marketing Research and will publish the next volume of this book series in early 2011. Founding Editor Dr Naresh K. Malhotra has been recognized as one of the most eminent scholars in the Marketing field, recently receiving the accolade of Marketing Legend from peers. He is Nanyang Professor at Nanyang Business School, Nanyang Technological University, in Singapore and Regents’ Professor Emeritus, College of Management, Georgia Institute of Technology, USA.

Dr Malhotra comments: "I am pleased that the Review of Marketing Research will now be published by Emerald. The six volumes published so far have all featured articles from the top-most researchers in Academia. I am positive that the Review will achieve even greater heights."

Dr Malhotra holds several top research rankings, including some based on publications in Emerald’s International Marketing Review since its inception. A prolific researcher, he has published over 100 papers in major refereed journals.

Review of Marketing Research includes articles from leading marketing researchers and academics around the world. The book series includes cutting-edge methodologies, empirical studies, emerging trends and international developments, with each volume representing an across-the-board view of the full range of current marketing research methodologies.

Prospective authors are invited to submit manuscripts for consideration electronically to Dr Malhotra at naresh.malhotra@mgt.gatech.edu

Review of Marketing Research is available through the Business, Management and Economics eBook Series Collection. For further details, contact ebookseries@emeraldinsight.com.

It can also be purchased online at: and from all major online booksellers.

For more information about Review of Marketing Research, contact Mary Miskin, Commissioning Editor, at mmiskin@emeraldinsight.com