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TOC: J Fashion Mar Man

Introduction

Journal of Fashion Marketing and Management, 14(2)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Brand image inconsistencies of luxury fashion brands: A buyer-seller exchange situation model of Hugo Boss Australia
Insa-Mascha Matthiesen, Ian Phau [] []

Market analysis of fit preferences of female boomers
Renee Howarton, Brenna Lee [] []

Cues on apparel web sites that trigger impulse purchases
Sandy Dawson, Minjeong Kim [] []

Information available on a web site: effects on consumers’ shopping outcomes
Jung-Hwan Kim, Sharron J. Lennon [] [Google Scholar]

Exploring consumers’ adoption of highly technological fashion products: The role of extrinsic and intrinsic motivational factors
Kittichai Watchravesringkan, Nancy Nelson Hodges, Yun-Hee Kim [] [Google Scholar]

Mass customization: points and extent of apparel customization
Muditha M. Senanayake, Trevor J. Little [] []

Public pressure against sweat shops as perceived by top-management of apparel and footwear companies
Haesun Park-Poaps [] []

Hedonic and utilitarian shopping motivations of fashion leadership
Jiyun Kang, Haesun Park-Poaps [] []