Pricing
Introduction
Special issue of Journal of Retailing, Edited by Dhruv Grewal, Anne L. Roggeveen, Larry D. Compeau and Michael Levy; Deadline 1 Oct 2010
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Journal of Retailing Special Issue on Pricing
Special Issue Editors:
Dhruv Grewal, Babson College, Anne L. Roggeveen, Babson College, Larry D. Compeau, Clarkson University, Michael Levy, Babson College
Submission Deadline for Papers: October 1, 2010
Papers can be submitted any time before October 1, 2010.
Topic Areas:
We welcome manuscripts in the following areas:
- Information processing of price
- Price sensitivity
- Bundle pricing
- Cross-cultural price perceptions
- Price points
- Fairness in pricing
- Social responsibility issues in pricing
- Price and the marketing mix
- Pricing strategy
- Value-based pricing
- Cost allocation and pricing
- Pricing in non-profit organizations
- Promotional pricing
- Public policy and price
- Reference price
- Auction pricing
- Strategies for price negotiation
- Internet pricing
- Revenue management
- Transfer Pricing
- Countertrade
These topic areas are only indicative. Papers outside of these topic areas with relevance to pricing are also welcome.
Papers must conform to JR specifications and will be subjected to the standard JR review process (). The special issue editors will oversee the process. Please ensure that you submit your paper via email to: dgrewal@babson.edu (instead of via the JR electronic submission).
Submit your paper via email to:
Dr. Dhruv Grewal
Toyota Chair of Commerce and Electronic Business
Professor of Marketing, Marketing Division
213 Malloy Hall, Babson College
Babson Park, MA 02457
Phone: (781) 239-3902
Fax: (781) 239-5020
e-mail: dgrewal@babson.edu