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TOC: J Con Mar

Introduction

Journal of Consumer Marketing, 27(2)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Hybrid car purchase intentions: a cross-cultural analysis
Jason D. Oliver, Seung-Hee Lee [] []

Private label branding in China: what do US and Chinese students think?
Robert A. Lupton, David R. Rawlinson, Lori A. Braunstein [] []

Gender, store satisfaction and antecedents: a case study of a grocery store
?yvind Helgesen, Erik Nesset [] []

Choosing non-conventional treatments: consumers’ attempt at controlling health care
Rajasree K. Rajamma, Lou E. Pelton [] [Google Scholar]

Selection criteria of Lebanese consumers in the global snack food industry: country of origin perceptions
Imad J. Zbib, Barbara R. Wooldridge, Zafar U. Ahmed, Sarkis Benlian [] []

Accelerating structured consumer-driven package design
Alex Gofman, Howard R. Moskowitz, Tõnis Mets [] []

Money, money, money Ä how do attitudes toward money impact vanity and materialism? Ä the case of young Chinese consumers
Srinivas Durvasula, Steven Lysonski [] []

The interactive influence of country of origin of brand and product involvement on purchase intention
Gerard P. Prendergast, Alex S.L. Tsang, Cherry N.W. Chan [] []