TOC: J Macromarketing
Introduction
Journal of Macromarketing, 30(1)
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: : journals |
Relevant ARCategory: |
Macromarketing: Making an Impact
–Terrence H. Witkowski [] []
In this Issue
–Terrence H. Witkowski [] []
Medicalization and Marketing
–Ross Brennan, Lynne Eagle, and David Rice [] []
Remittances as Social Exchange: The Critical, Changing Role of Family as the Social Network
–James W. Gentry and Robert A. Mittelstaedt [] []
Sharing and Owning of Musical Works: Copyright Protection from a Societal Perspective
–Alexander Nill and Andreas Geipel, Jr [] []
Was Big Beautiful? The Rise of National Breweries in America’s Pre-Prohibition Brewing Industry
–Martin Stack [] [Google Scholar]
Toward a Better Understanding of Volunteering for Nonprofit Organizations: Explaining Volunteers’ Pro-Social Attitudes
–Elten Briggs, Mark Peterson, and Gary Gregory [] [Google Scholar]
The Effects of Ethics Institutionalization on Marketing Managers: The Mediating Role of Implicit Institutionalization and the Moderating Role of Socialization
–Anusorn Singhapakdi, M. Joseph Sirgy, Dong-Jin Lee, and Scott J. Vitell [] []
Marketplace Vulnerability of Limited English Proficient Consumers: Opportunities to Increase Knowledge in Macromarketing
–Natalie Ross Adkins and Haeran Jae [] []