TOC: J Poli Mar
Introduction
Journal of Political Marketing, 9(1/2)
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: : journals |
Relevant ARCategory: |
Political Public Opinion Capital
–Kosta Gouliamos; Antonis Theocharous [] []
Feeling the Issue: How Citizens’ Affective Reactions and Leadership Perceptions Shape Policy Evaluations
–Tereza Capelos [] [Google Scholar]
The Role of a Psychographic Approach in Segmenting Electorates’ Voting Behavior and Party Identification
–Kevin Kuan Shun Chiu; C. Richard Huston; Hani I. Mesak; T. Hillman Willis [] [Google Scholar]
Toward a System Dynamics Modeling Framework for Effective Political Organization Management Strategies
–George Papageorgiou [] []
Bridging Two Schools of Thought: Applications of Public Relations Theory to Political Marketing
–Jesper Str”mb„ck; Michael A. Mitrook; Spiro Kiousis [] []
Methods of Political Marketing in (Trans)Formation of Innovation Culture
–Athanasios Hadjimanolis [] []
Political Culture and Perception of Political Marketing Tools: A Cross-Generational Comparison
–Eleni Apospori; George Avlonitis; Maria Zisouli [] []
A Comparative Analysis of British Elections in 2001 and 2005: Same Outcome, Different Recipe? The Labour Strategy
–Petros Ioannides [] []
: : : TOC